Heading into the Winter months
Event Automotive, Driving Forward Into Winter - Are you looking for winter car storage near you?
As the days grow shorter and the winter months set in, many assume that the automotive world begins to slow down. At Event Automotive, the reality is quite the opposite. This season offers us the perfect opportunity to shift gears, focus strategically, and prepare our clients for an exciting year ahead.
Winter is a time for planning. While the roads may be quieter, we are hard at work meeting with clients, developing strategies, and ensuring that the summer calendar of events is shaping up to be something truly special.
Alongside event planning, we continue to provide our suite of digital services. From web development and social media management to tailored digital marketing campaigns, our goal is to ensure that our clients remain visible, relevant, and connected throughout the year. Winter gives us the opportunity to refine these strategies, helping brands strengthen their digital presence so they are ready to shine come spring and summer.
Of course, the colder months also open the door to unique opportunities. We have some special winter plans in the works that will bring enthusiasts together in new ways, proving that passion for cars doesn’t have to be seasonal.
For us, winter is not about hiding away your beloved toy in the garage. It is about keeping the spirit of automotive culture alive all year round, ensuring that when the sun returns, you and your car are ready for the road ahead.
If you are looking for winter car storage near you, just contact us below.
Goodwood Revival 2025
One of the most memorable and inspiring event experiences I’ve had is at Goodwood Revival. The attention to detail, atmosphere, and above all the themed dress up element, completely transforms the day into an unforgettable event. There’s something powerful about giving guests a purpose before they even arrive. When an event has a strong theme, especially one that encourages participation like vintage fashion, it naturally creates a sense of belonging, anticipation, and cohesion. It’s more than just attending, it becomes performative, emotive, and shared. I’ve seen firsthand how this creates moments people remember, photograph, and talk about long after the day ends. I know I was lured into the photo booth by the power of consumer psychology, and now I can look back at a physical photo. I love attending events like this, not only to enjoy them but to study them, I make a habit of reviewing the best parts and using those insights to craft richer, more purposeful experiences for my own events and for clients. A theme becomes the event’s USP, its identity, and its story.
A Look Back On Monterey Car Week 2025
Monterey Car Week was unbelievable. It was a car lover's dream come true. I got to see F40s and F50s cruising around like it was just another day, and the Maserati MC12, wow, what a sight. There were Singers casually parked on the side of a road, just hanging out like they didn’t belong to a different world. But honestly, the highlight for me was visiting Jay Leno's garage. His collection of cars and bikes was mind blowing.
We stayed at a ranch high above Bixby Bridge, which, let me tell you, was an adventure in itself. The drive down those treacherous mountain roads? Risking our lives every time, but it was totally worth it! We were always on the lookout for wild animals, hoping to catch a glimpse of something crazy. As for the cars? I mean, there were Ferraris, Lamborghinis, DB5s, and every kind of classic you could dream of, all parked in one spot like they were in a secret car club. It was car heaven.
If you ever get the chance to go to Monterey Car Week, I urge you to go, an absolute must do. And while you're there, take a stroll on Carmel's beautiful white sandy beach. Even better if you're a surfer, because the waves are incredible. As someone who’s obsessed with sharks, I was on full alert, scanning the water, hoping to spot one. Sadly, no sharks for me, but it was still an unforgettable experience. Honestly, everything there, the cars, the people, the atmosphere was fantastic.
Salon Privé 2025 at Blenheim Palace, A Masterclass in Automotive Elegance
I visited Salon Privé this year on a non work related weekend family trip. Each year, Salon Privé sets the tone for what an automotive event should be. Held within the grounds of Blenheim Palace, this year’s event once again demonstrated why it remains one of the crown jewels in the motoring calendar.
From the moment you step onto the palace lawns, it’s clear that this event is in a class of its own. The cars on display were fabulous. It’s not every day that one stands mere feet from some of the rarest and most revered machines ever made, the kind of vehicles that typically live behind closed doors, protected by velvet ropes and decades of heritage.
Let’s not pretend we didn’t all gravitate toward that Ferrari, the one that barely needs an introduction or marvel at the precision and theatre of today’s leading hypercars. The breadth and depth of the selection reflected an organiser’s contact list that’s second to none.
Yet Salon Privé isn’t just about the cars. It’s about the experience. And the atmosphere this year was, quite simply, immaculate. From the effortlessly stylish outfits to the way guests moved between displays, champagne in hand this is an event that knows exactly who it’s for, and delivers accordingly. Credit must be given to the event planners and marketing team; the brand experience is polished.
That said, even a near perfect event can suffer from the occasional misfire. With an estimated 3,000 guests in attendance, the presence of just six food trucks meant that queues became an inconvenience. Many guests found themselves missing displays while waiting for a bite, a reminder that at events of this scale, catering logistics matter just as much as the cars. Simply put: people remember if they’re hungry.
Still, minor gripes aside, the setting remains unbeatable, the vehicles unforgettable, and the overall experience was splendid.
Salon Privé continues to set the benchmark for prestige automotive events in the UK. We're grateful to have been there, and we’re already looking forward to the next one.
Until next time.